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Buyer is now in control

Improve cash flow through simple online payment tools everyone can use

One marketing and business strategy overlooked is on the accounting side with cash flow. A Wall Street Journal article in February 2012, Mobile Payments Brighten Cash Flow, shares this: •In 2012, more than 45% of 1000 small businesses surveyed cited “not getting paid on time by clients and customers” as the biggest challenge they faced…

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Small Business 101: How to Get Started

Excerpts taken from “Small Business 101: How to Get Started” in the New York Times Small Business section. For full article and hyperlinks, scroll below the article. Success comes with education, careful planning and adequate cash flow, specialists say. And it has never been easier to lay the groundwork for starting a small business. Many…

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All of Social Media Explained through Coffee

The next time someone asks you “what are the differences between all the socal medias”, just whip up this infographic made by “Marketplace Maven [which] inspired by the ingenius Social Media and Donuts by Three Ships Media in Raleigh.”

What is Inbound marketing?

It use to be that a small business, services professional like a dentist or accountant or a higher education institution could rent or buy a brick and mortar space, set up their shop, put a sign outside, and run some expensive advertising in the local paper or radio and all of a sudden customers would…

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Complexity doesn’t really work in social media

taken from The Rules of Social Media  BY FAST COMPANY STAFF | AUGUST 24, 2012 #TheRules of Social Media: Don’t Make People Do X, Y, Then Z. Stick With X How do you engage your audience? Keep it simple and promote great content, says GetGlue CEO Alex Iskold. “The most successful social media companies are the…

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LinkedIn is a hidden gem

Last week the Wall Street Journal shared some stats on how LinkedIn ranks highest with small-business owners and is the social media tool with the greatest potential to help their company. • six out of 10 small business owners say they believe social media tools are valuable to their company’s growth • 30% say they…

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Social Media And Sports Teams

In my opinion, many sports teams are utilizing social media incorrectly, are missing opportunities, and are actually damaging their image. Facebook and twitter are much more than score updates and in-game sports info machines. The best sports team social media platforms “paint the picture” of the game experience for the fan at home. The goal…

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5 Key Takeaways to Improve Your Own Search Rankings

excerpt taken from Can You Buy Your Way To The Top Of Organic Search Results? on Forbes.com 5 Key Takeaways to Improve Your Own Search Rankings If you’re considering purchasing a domain name to drive more traffic to your website, there is important research that needs to be done to ensure you’ll get the full…

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