|
During my tenure at XYZ College, I acquired a passionate interest in marketing and public relations. Last summer, I interned at the national Sculpture Society in New York City. My position entailed developing web pages and slideshows publicizing the success of the society’s artists. I was able to utilize my web authoring skills to assist the organization in their goal to promote sculpture.
I believe that my experiences in marketing and interpersonal skills make me a prime candidate for this position. I am a diligent worker, and passionate about my work. I will be a valuable asset to your company and will use this as an opportunity to grow and further the development of my marketing skill set.
My previous summer work experience for The XWZ Brand Family, as well as my experience in the Penn State Marketing Association, has provided me with a strong base of communication knowledge and helped me learn how to develop and work on several projects at once, write about a diverse range of topics, work quickly and efficiently, and further developed my interest in becoming a better marketer.
Managed 50+ gourmet retail accounts including: corporate, restaurant, and specialty store. Represented and promoted the company and its product lines at the Fancy Food Trade Show. Assisted customer service department with fulfilling donation requests and aided the sales department by constructing sample boxes and press packets
Implemented a new content management system and web design layout. Contributed on the production of new content including photo-shoots, content and layout. Received and responded to donation requests and conducted research for possible cross promotions and partner marketing
Designed marketing materials such as flyers, event posters, emails and online newsletters using MS Publisher. Produced electronic multimedia displays utilizing MS PowerPoint to market events to new clients that identified 6 new accounts. Assisted in event coordination including working with printing vendors
Acted as liaison between store managers and corporate office for individual marketing requests. Created and administered surveys to over 180 stores to solve store related issues. Monitored development of MS Access inventory management and forecasting program
Mike’s talents and work ethic is Amazing. It’s easy to teach him and he’s quick to changes.
Sally Doe, Smeal College of Business
So versatile in his skill set from strategy, to web design, to writing, and to promotion.
Jeff Stoik, PhD Penn StateMike competed on a high level with newly hired account reps, placing in the top tier each month
John Doe, XWZ BrandsMike brought an incredible expertise in website and marketing that summer; we still feel his impact a year and a half later.
Francis Eden, Sculpture Societymikesmith@gmail.com
973.555.0101
